UberEats takes it easy

Directed by Steve Rogers through Biscuit Filmworks, these charming and humorous spots by Mother for food delivery service UberEats showcase the simplicity of having your shopping delivered. 

The ads continue the brand's Get groceries, effortlessly campaign, which aims to debunk misconceptions that the app only offers restaurant and takeaway options. 

The first film, Wine, sees a woman returning home to a very messy empty house. Family-free. Nobody around. Bliss. To make that moment perfect, she turns to Uber Eats for a well-timed wine delivery. As she relaxes in her massage chair, enjoying a rare moment of serenity, she smiles.

The second film, Ice Cream, features a man at home on a very hot day. He craves the cool sweetness of ice cream, which is delivered effortlessly by Uber Eats. Then, he waits patiently until his scoop of ice cream has the perfect consistency.