the Focus

Our monthly digital magazine, bringing you an indispensable look at specific territories, techniques and themes within the advertising industry.

The Diversity Focus

Is the industry doing enough to encourage different voices? We hear from the people trying to make advertising reflect everyone.

The Sustainability & Climate Focus

Industry experts share their views on how advertising can cope with, and combat, the ever-increasing climate crisis.

The Tech Focus

From virtual productions to advances in audio, the industry speaks about the future of filmmaking.

The Sport Focus

Competitive activity in a post-Covid world; the industry speaks on a particularly unusual summer of sport.

The Social Media Focus

If you're ticked off by TikTok and tweeting leaves you weeping, our collection of articles on the state of the social media landscape should help you out.

The Animation Focus

Has a year in lockdown changed the industry's attitude to animation? Our collection of articles and opinions from industry experts tries to find out.

The Comedy Focus

Do jokes still land when everyone's in lockdown? We speak to industry minds about finding the funny in unprecedented times.

The Health Focus

As health and beauty advertising changes with our habits, and the ever-ailing high-street given a Covid death sentence, industry leaders tell us how the industry keeps fit.

The YDA 2020 Focus

We tidied our bedrooms and Zoomed around the world to chat to the Gold-winning directors from this year's competition about what picking up a YDA really means.