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the Work

The best new commercials, music videos and short films,
curated by the shots editorial team.

22nd Mar

Ace & Tate highlights positive vibes with new Optimism campaign

Amsterdam-based eyewear brand Ace & Tate has launched its first creative campaign of the year, one that explores the theme of optimism.

22nd Mar

Eric Cantona gives Brexit a kicking for Paddy Power

Who better to prepare us for a calamitous Brexit than Eric Cantona and Paddy Power? In this new series of online films they aim to help one lucky person escape the continual Brexit chatter on a specially created Brexit Bunker.

22nd Mar

Róisín Murphy directs gory Python homage for Fat White Family

The music video for Tastes Good With The Money is a typically eccentric offering.

22nd Mar

The Colonel becomes The Godfather in KFC's latest spot

Forget the imitators - there's only one Colonel in Chicken Town, says this new campaign out of Mother London.

21st Mar

Family hunting trip offers cold comfort in new Gringe promo

Stunning cinematography compliments the haunting narrative of the Lionel Hirlé-directed video.

21st Mar

Intersport off and running with new Adidas campaign

Intersport has launched a new TV spot that highlights two exclusive colours of the new Adidas Solar Drive running shoe.

21st Mar
Put your roubles away! Pay with knowledge at the Trivial Pursuit hotel

Put your roubles away! Pay with knowledge at the Trivial Pursuit hotel

Hasbro and Leo Burnett Moscow team up on a wacky campaign that brings the beloved board game to life.

20th Mar
Hypnotic spots for Fluvius show the power of perfect timing

Hypnotic spots for Fluvius show the power of perfect timing

A busy gym and a junction show off some smooth synchronicity for the Belgium energy company.

20th Mar
Brexit Remainers channel Fyre Festival in new campaign for People's Vote

Brexit Remainers channel Fyre Festival in new campaign for People's Vote

Ahead of a march this Saturday [March 23], Our Future Our Choice, a youth organisation campaigning for a People's Vote, has produced this comical new film comparing Brexit to the ill-fated Fyre Festival.

20th Mar
World Down Syndrome Day is brought into context in this powerful film

World Down Syndrome Day is brought into context in this powerful film

FCB Mexico and director Rudolf Peter Kiss contrast the celebrations of United Nations-declared days with the lack of opportunities afforded to those with Downs Syndrome.

20th Mar
New Hahn Ultra Crisp campaign doesn't lose its head

New Hahn Ultra Crisp campaign doesn't lose its head

This brand new campaign for a brand new beer aims to show that you don't need to limit yourself to being one thing.

20th Mar
Sipsmith delights with the charming Mr Swan

Sipsmith delights with the charming Mr Swan

The gin brand, and agency Ogilvy, introduce the elegant stop-motion character in an ambitious new campaign.

19th Mar
Deichmann puts its best foot forward

Deichmann puts its best foot forward

Combining live-action and eye-popping animation, Hauke Hilberg has directed a fashion spin on Nothing Beats a Londoner.

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19th Mar
Nothing screams 'teenage romance' as well as this awkwardly awesome dance routine

Nothing screams 'teenage romance' as well as this awkwardly awesome dance routine

In his promo for Yumi Zouma's In Camera, Pavel Brenner creates a wonderfully sweet and sincere ode to schoolday crushes.

19th Mar
BHF's mini monologue with a lot of heart

BHF's mini monologue with a lot of heart

Siri Bunford's latest for the British Heart Foundation sees a schoolboy deliver a memorable piece to camera.

SPOTLIGHT - International Women's Day

A few of our favourite spots celebrating this year's International Women's Day.

19th Mar
Apple shows its Private Side

Apple shows its Private Side

A cheeky montage of daily intrusions informs us about the iPhone's privacy concerns.

19th Mar
NZTA urges young men to 'belt up and live on' in portrait series

NZTA urges young men to 'belt up and live on' in portrait series

Created by Clemenger BBDO, the campaign challenges preconceptions about the 'manliness' of seat-belts.

18th Mar
New Converse film is an anthem to London's creative community

New Converse film is an anthem to London's creative community

For his commercial directing debut, Pulse Films' Paco Raterta follows five women forging their own future in spite of political, social and economic confusion.

18th Mar
Audi gets into the swim of things

Audi gets into the swim of things

Johnny Hardstaff and BBH choreograph an aquatic auto ballet.

18th Mar
McDonald's makes fun of coffee pretention

McDonald's makes fun of coffee pretention

The fast food chain takes a swipe at overblown advertising tropes.

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