Matt Berry recruits members for the Order of Mo
The English actor narrates a fun campaign calling for participation in this year’s Movember, in which people from all walks of life embark on an epic pilgrimage to worship a giant moustache.
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Credits
powered by
- Agency DDB/Melbourne
- Production Company Revolver
- Director Matt Devine
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Credits
powered by
- Agency DDB/Melbourne
- Production Company Revolver
- Director Matt Devine
- Editorial ARC EDIT
- VFX Heckler
- Global Director of Brand & Content Director Hugh Miller
- Senior Copywriter Kevin Lai
- Chief Creative Officer Stephen de Wolf
- Executive Creative Director Psembi Kinstan
- Group Creative Partner Giles Watson
- Senior Art Director Charlie Brookes
- Senior Art Director Josh Brown
- Senior Copywriter Anneliese Sullivan
- Head of Craft Adam Hengstberger
- Head of Content Production Sonia McLaverty
- Lead Senior Producer Tony Le
- Senior Producer Maria Borowski
- Managing Director/Owner Michael Ritchie
- Executive Producer/Partner Pip Smart
- Executive Producer Anna Mannix
- Senior Producer Serena Paull
- DP Jordan Maddocks
- Production Designer Damien Drew
- Editor Dan Lee
- Executive Creative Director Jamie Watson
- Head of Production Amy Jarman
- Producer Coralie Tapper
- Flame Online Julian Ford
- 3D Artists Rachel Tedesco
- Compositor Nitin Amin
- Unreal Engine Maud Chapuis
- Colorist Ben Eagleton
- Assistant Editor Daniel Page
- Executive Producer Bonnie Law
- Head of Sound Dave Robertson
Credits
powered by
- Agency DDB/Melbourne
- Production Company Revolver
- Director Matt Devine
- Editorial ARC EDIT
- VFX Heckler
- Global Director of Brand & Content Director Hugh Miller
- Senior Copywriter Kevin Lai
- Chief Creative Officer Stephen de Wolf
- Executive Creative Director Psembi Kinstan
- Group Creative Partner Giles Watson
- Senior Art Director Charlie Brookes
- Senior Art Director Josh Brown
- Senior Copywriter Anneliese Sullivan
- Head of Craft Adam Hengstberger
- Head of Content Production Sonia McLaverty
- Lead Senior Producer Tony Le
- Senior Producer Maria Borowski
- Managing Director/Owner Michael Ritchie
- Executive Producer/Partner Pip Smart
- Executive Producer Anna Mannix
- Senior Producer Serena Paull
- DP Jordan Maddocks
- Production Designer Damien Drew
- Editor Dan Lee
- Executive Creative Director Jamie Watson
- Head of Production Amy Jarman
- Producer Coralie Tapper
- Flame Online Julian Ford
- 3D Artists Rachel Tedesco
- Compositor Nitin Amin
- Unreal Engine Maud Chapuis
- Colorist Ben Eagleton
- Assistant Editor Daniel Page
- Executive Producer Bonnie Law
- Head of Sound Dave Robertson
Movember, the leading charity for men's health, is marking 20 years of moustache growing and awareness raising with this bold and characterful campaign calling all potential ‘tache growers to take part in this year’s proceedings.
The spot, titled The Mo is Calling, was created by DDB Melbourne, directed by Matt Devine through Revolver, and voiced by English actor Matt Berry (of Toast of London, IT Crowd, What We Do in the Shadows).
It sees the not-so-secret society of movers, growers, and party-throwers travel deep into the desert to worship a magical Moustache god, and form ‘The Order of Mo’, a collective united under the belief that healthier men means a healthier world.
“The Mo is Calling is bold and fun. Yet it also has a serious edge steeped in why we do what we do. It’s everything the Movember brand stands for.” DDB Melbourne Group Executive Creative Director Psembi Kinstan explains.
Matt Berry said: “I was honoured when the mighty Movember asked me to be the voice for their new TV ad. The work they do to support men’s health has never felt more needed. I encourage everyone to answer the call and sign up to support Movember this year and help stop men from dying too young.”
