Slack picks up the slack

You don’t have to make a big song and dance about organising a meeting – unless of course you want to make a big song and dance!

This joyful campaign, created and produced for Slack by Brand New School, delivers a colourful showstopper, The Big Meeting, that charmingly illustrates how the platform makes productivity easier.

Directed and co-written by Chris Dooley, the film follows a sales team who efficiently use Slack to prepare for a customer meeting, while an over-enthusiastic worker insists on making it a big production – literally – by lyrically calling for fancy graphs, stats, various refreshments and a whole load of brouhaha that he believes will make the meeting more successful.