Pit Viper sings a silly song of sunglasses
SazzaGazza’s comical campaign sees a kooky cast of characters, united by their love for sunglasses, come together to perform a wacky musical moment.
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Credits
powered by
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- Director Sally Tran
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Credits
powered by
- Director Sally Tran
- Colorist Alexia Salingaros
- Director Gary Bardizbanian
- Creative Director Sally Tran
- Director/Creative Director Gary Bardizbanian
- Producer Sam Broscoe
- DP Vince Rappa
- Editor/VFX Jonah Oskow
- Composer Zack Kraimer
- Sound Mixer/Mix Nathan Bonetto
Credits
powered by
- Director Sally Tran
- Colorist Alexia Salingaros
- Director Gary Bardizbanian
- Creative Director Sally Tran
- Director/Creative Director Gary Bardizbanian
- Producer Sam Broscoe
- DP Vince Rappa
- Editor/VFX Jonah Oskow
- Composer Zack Kraimer
- Sound Mixer/Mix Nathan Bonetto
This weird and wonderful spot, co-directed by Sally Tran and Gary Bardizbanian (SazzaGazza) and produced by Sam Broscoe, playfully draws on the brand’s idea that its sunglasses connect wearers from all walks of life.
The spot stars a diverse cast of colourful characters sporting their stylish sunglasses, ranging from a dog to an old lady in a convertible sports car, and everything in between. Upon spotting one another, the characters excitedly complement each other and enjoy a heartfelt moment of human connection, united by their love for Pit Vipers.
The spot closes with an eccentric, musical-theatre-esque ending, as all of the Viper-donned characters come together to chant the campaign's tongue-in-cheek tagline, ‘The Sunglasses Sunglasses would wear if Sunglasses wore Sunglasses’.
