LIONSGATE+'s moving movie-watching experience
adam&eveDDB’s campaign for the on-demand streaming service portrays the intense emotional and physical experiences of enjoying great entertainment.
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Credits
powered by
- Agency adam&eveDDB/London
- Production Company Riff Raff
- Director Finn Keenan
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Credits
powered by
- Agency adam&eveDDB/London
- Production Company Riff Raff
- Director Finn Keenan
- Editor Trim
- Post Produciton Untold Studios
- Post Produciton Absolute Post
- Post Produciton Future Deluxe/London
- Audio 750mph
- Creative Director Mark Shanley
- Producer Lindsay Moyes
- Managing Director James Rowe
- Chief Creative Officer Richard Brim
- CEO Tammy Einav
- Executive Producer Matthew Clyde
- Producer Kate Brady
- DP Simon Chaudoir
- VFX Supervisor Dave Fleet
- VFX Supervisor Chris Redding
- VFX Supervisor Phil Oldham
- VFX Supervisor Adrian Lawrence
- Audio Mixer Sam Ashwell
Credits
powered by
- Agency adam&eveDDB/London
- Production Company Riff Raff
- Director Finn Keenan
- Editor Trim
- Post Produciton Untold Studios
- Post Produciton Absolute Post
- Post Produciton Future Deluxe/London
- Audio 750mph
- Creative Director Mark Shanley
- Producer Lindsay Moyes
- Managing Director James Rowe
- Chief Creative Officer Richard Brim
- CEO Tammy Einav
- Executive Producer Matthew Clyde
- Producer Kate Brady
- DP Simon Chaudoir
- VFX Supervisor Dave Fleet
- VFX Supervisor Chris Redding
- VFX Supervisor Phil Oldham
- VFX Supervisor Adrian Lawrence
- Audio Mixer Sam Ashwell
This 60-second film, directed by Finn Keenan through RiffRaff, blends real life action from living room sofas with dynamic animated graphics to show just how much goes on in our brains and bodies when we’re gripped by a brilliant story.
adam&eveDDB worked with three post houses globally to achieve different iterations of the body’s emotions, demonstrating the adrenaline hit we get from a super suspenseful scene or the deep belly laughs from watching a comedy.
UNTOLD developed the opening shot of the brain – a crackling, lighting bolt of stimulation, rendered in the LIONSGATE+ brand’s teal colours; FUTURE DELUXE brought to life the Jeff Koons-inspired balloon stomach, and ABSOLUTE created the entrancing heart with golden flecks that pump with intensity. The spot is soundtracked by an intense film trailer style score.
