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Jordan Brand – Beyond

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Produced by Object & Animal with director Karim Huu Do, Beyond celebrates the spirit of plucky self-belief that can enable people to reach their goals – literally.

The beautifully acted film follows the progress of a female high school athlete, pushing through a lifetime of barriers to chase her dream with the support of those around her.

Airing the day after Michael Jordan’s 60th birthday during the ’23 NBA All-Star Weekend, the film’s powerful emotions are enhanced by musical direction from Teyana Taylor, with 17-year-old singer Kaelynn Hayes covering Minnie Riperton’s hit Les Fleurs.

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