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Orange – Unicorn Grandad

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Teaching an older relative the intricacies of technology can sometimes be a tricky endeavour, but, as this endearing spot from Publicis Conseil for Orange goes to prove, if they embrace it it can be magical.

Following an elderly gent that is given a smartphone (for which he sees no use), Unicorn Grandad evolves into a sweet tale of intergenerational bonding - the elder statesman responding to a funny filter in a unique, handmade fashion.

Speaking of the greater need for communication over distance that will be prevalent in many people's festivities, though never overtly referencing it, Iconoclast director Vincent Lobelle's adorably told tale can't help but tickle a few ribs.

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