Jamie Madge
Co-Editor
jmadge@extremereach.com@mrmadge
Jamie Madge co-edits shots with Danny Edwards. He conducts written and filmed interviews with some of the world’s top creatives, directors and producers and bloody loves it.
Cinematic Heinz ads take social sentiments seriously
Wieden+Kennedy London realises "Hardcore Heinz Fanz" statements in these cheeky spots.
Juhayna's stirring new campaign
An exasperated gent finds frustration in the yogurt-munching habits of pals in this comedic spot from Hamba and Doss.
straight 8 at 25: Boundary bending films
As part of the Future Focus, shots tasked straight 8 founder Ed Sayers to find five visionary entries that not only pushed the constraints of the comp, but blew him away in the process. Here are his thoughts on how each piece broke boundaries, as well as infomation on how to get involved.
Henry Schofield scales the Mountain of Youth for evian
In a fun-loving spot from BETC and Wanda, an explorer is surrounded by cheeky 'Evianers'; buoyed by the crisp, clean water.
Marshall amps up its portable speaker
Produced by creative studio DOGEATDOG, Kevin Castanheira's trio of films sees artists Suki, Kelvin Krash, and Bohan Phoenix enjoy the new tech through a mixed-media medley.
Andrew Laurich blows it for Auto Glass Now
In a series of supremely silly spots from the ContagiousLA director and Erich & Kallman, the lack of a windshield causes some gusty gurning.
BETC's road trip for Michelin
Henry Scholfield directs a slick spot that wheely shows the company's breadth.
Childish Gambino puts his best Little Foot Big Foot forward
Once again collaborating with Doomsday Entertainment's Hiro Murai, Donald Glover unleashes a powerful, vibrant, and slickly choreographed statement film.
The Greek Ministry of Education bears witness to anti-bullying
Ogilvy Greece produced a powerful short for the group, in which a violent act is told through several perspectives.
Anomaly frees some liquid assets
In a new campaign from Liquid I.V., directed by Magna's Julien et Quentin, some thirsty punters are given aqua-abilities by a hydrating powder.
Nescafe shows why a watched pot should never boil
In a charming spot from Spy Films' Omri Cohen, coffee drinkers are shown waiting for the right time to brew.
Gustav Sundström pens a digital ditty for Minecraft
To celebrate the game's 15th birthday, the Business Club director creates a kooky ballad filled with 'crafters favourite tropes.
Jamie Madge co-edits shots with Danny Edwards. He conducts written and filmed interviews with some of the world’s top creatives, directors and producers, as well as producing extended features on regions, techniques and trends within the advertising community.
He also oversees the compilation of shots' ground-breaking Unsigned, focussing on global unsigned directorial talent, and curates the regular Unsigned screening nights that have travelled the globe.
Alongside that, Jamie has presented panels and screening on branded content as part of the D&AD, Raindance, El Ojo and Rushes Soho Shorts festivals, and recently chaired a discussion with Martin Campbell at the Cannes International Festival Of Creativity, so basically met James Bond or something. He has also sat as a judge on many advertising and film awards, including Radar Music Video, the UK MVAs and Reed Short Film. And the shots awards, natch.
Jamie loves musicals, loves comic books and loves Marmite. He has a lot of love. He also thinks that if you don't like the film Back To The Future, it's difficult to believe you like anything.
US-focus; Interviews; Profiles; Presents; A Few Of My Favourite Things