If I were a rich van...
Volvo Trucks finds an unlikely spokesperson to represent their money-saving new engine in this witty ad from Forsman & Bodenfors.
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Credits
powered by
- Agency Forsman & Bodenfors
- Production Company The Producers Sweden
- Director Tomas Skoging
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Credits
powered by
- Agency Forsman & Bodenfors
- Production Company The Producers Sweden
- Director Tomas Skoging
- Creative Kim Cramer
- Creative Lars Elfman
- Creative Björn Engström
- Creative Stefan Thomson
- Producer Lena Sellman
- Producer Mats Wolgers
- Post Production Company Swiss
- Sound/Mix PLOP Music & Sound Production
- Creative Mattias Berg
- DP Adam Frisch
- Editor Henning Mark
Credits
powered by
- Agency Forsman & Bodenfors
- Production Company The Producers Sweden
- Director Tomas Skoging
- Creative Kim Cramer
- Creative Lars Elfman
- Creative Björn Engström
- Creative Stefan Thomson
- Producer Lena Sellman
- Producer Mats Wolgers
- Post Production Company Swiss
- Sound/Mix PLOP Music & Sound Production
- Creative Mattias Berg
- DP Adam Frisch
- Editor Henning Mark
What would you drive if you were a 1%er? A sleek new Tesla? A roaring Lamborghini? A... 70-foot Volvo VNL 760 rig made of gold?!
Showcasing their fuel/money-saving new turbo compounding engine, Volvo Trucks and agency Forsman & Bodenfors present us with Bob - a cap-wearing, diner-dwelling, fast-bowling driver of extravagant tastes.
Taking us on a trip through his daily excesses; the four-man barbershop visit and... ahem... interesting choice of toilet paper being highlights; The Cash Machine's witty execution from The Producers director Tomas Skoging and perfect soundtrack in the form of a neat new version of If I Were a Rich Man makes for rewarding viewing.
