Harbor welcomes award-winning VFX Creative Director Andrew “Pelli” Pellicer to artist roster, announced Managing Director, Advertising North America, Tony Robins.

This is the latest addition to the company’s robust VFX team. Pellicer has overseen award-winning iconic campaigns including Jeep’s Super Bowl Groundhog Day starring Bill Murray reprising his role from the beloved film, and the CG-Animated Dairy Queen Officially Fall. His noteworthy achievements have established enduring partnerships with prominent brands such as Disney, Samsung, Bud Light, and Visa. Throughout his career, he has collaborated with esteemed directors like Jim Jenkins, Misko Iho, Max Malkin, Maurice Marable, and Jake Schreier.

Pellicer’s notable entertainment credits include 20th Century Fox’s The Wolverine, Marvel’s Captain America 2: Winter Soldier, Warner Brothers’ 42, Lionsgate Films’ Mortdecai, and 20th Century Fox’s A Good Day to Die Hard. 

Prior to joining Harbor, Pellicer held positions at prominent studios such as The Mill Chicago, Logan, and Shade VFX.

Commenting on his new role, Andrew Pellicer said, "I am excited to become a part of the Harbor team. Beyond featuring some of the industry's finest creatives, Harbor stands out for its substantial commitment to nurturing emerging talent and fostering diversity, making it an inspiring and dynamic environment."

Commenting on the newest addition to the team, Harbor’s Advertising Managing Director Tony Robins stated, “Andrew brings a wealth of experience and expertise to his new role, with a background in both advertising and entertainment aligning with our vision. Our approach at Harbor is to curate a delta-force of talent who can guide our clients through their projects, delivering success after success. I have been a fan of Andrew's work for some time and very happy to welcome him to our VFX team.”