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Apple, Verizon – 5G Just Got Real

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Comedian Chris Rock is a pretty entertaining fella, so when he talks to you about the speedy capabilities of Apple's new 5G iPhone handset, you're likely to listen.

However, this being about super-fast delivery and unprecedented bandwidth, it would be wrong to just leave the funnyman alone to deliver the message, so for this campaign for Apple and Verizon, director Wayne McClammy has gone wild.

Essentially a tour of both the phone and his fantasy villa, 5G Just Got Real delights in the absurdity of its heightened surroundings. With a funny script from TBWA\Media Arts Lab and a cheeky interaction between Rock and his 'kids', this madcap spot is a lot to download.

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