Audemars Piguet runs wild and free
Publicis Luxe celebrates untamed creativity in a captivating campaign set in the luxury watch brand's beautiful birthplace.
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Credits
powered by
- Agency Publicis Luxe/Paris
- Production Company PH Psycho
- Director Neels Castillon
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Credits
powered by
- Agency Publicis Luxe/Paris
- Production Company PH Psycho
- Director Neels Castillon
- Post Production The Mill/Paris
- Producer Sophie Megrous
- Sound Producer Olivier Guillaume
- Sound Producer Clement Bonet
- Art Director Anqi Lai
- Art Director Elena Lightbody
- Associate Director Camille Monange Rieu
- Creative Director Fanny Buratto
- Creative Director Gabrielle Attia
- Director of Client Services Marion Forestier
- Executive Creative Director David Soussan
- Executive Creative Director Marie-Eve Schoettl
- Sound Producer Christophe Caurret
- Sound Producer Camille Masse
Credits
powered by
- Agency Publicis Luxe/Paris
- Production Company PH Psycho
- Director Neels Castillon
- Post Production The Mill/Paris
- Producer Sophie Megrous
- Sound Producer Olivier Guillaume
- Sound Producer Clement Bonet
- Art Director Anqi Lai
- Art Director Elena Lightbody
- Associate Director Camille Monange Rieu
- Creative Director Fanny Buratto
- Creative Director Gabrielle Attia
- Director of Client Services Marion Forestier
- Executive Creative Director David Soussan
- Executive Creative Director Marie-Eve Schoettl
- Sound Producer Christophe Caurret
- Sound Producer Camille Masse
This ambitious and atmospheric spot, created by Publicis Luxe through PH Psycho, pays homage to Swiss watchmaker Audemars Piguet's philosophy to Seek Beyond.
Directed by Neels Castillon, the cinematic campaign sees a group of young, creative thinkers and makers, who, in striving to reach beyond the boundaries of their imagination, take a leap of faith from a cliff's edge.
New paths magically appear for them through the sky, and they begin sketching and designing, inspired by their newfound perspective of the breathtaking landscape from above.
Conceived and shot in the Joux valley, Le Brassus, where Audemars Piguet first originated, the film champions the brand’s connection to nature, its family roots, and ambition to create without limits.
