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JFOODO – JFOODO: Food, Sake, Harmony

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mcgarrybowen and 2AM director Jason Lowe have cooked up a scrumptiously stylish ad that promotes sake as a pairing for any type of cuisine.   

Here's something to set your tastebuds a-tingle: exhibiting the elegant simplicity and regard for harmonious composition one associates with the Japanese aesthetic, this classy ad for JFOODO (the slightly less elegantly titled Japan Food Product Overseas Promotion Centre) aims to blend Eastern traditions with Western cuisine by pairing an array of dishes with the Japanese rice wine. Yum.  

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