2022 Gerety Award winners announced
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The only creative prize to reward campaigns that resonate most with female audiences announces its 2022 winners.
The Gerety Awards, now in its 4th year, brings together a jury to select the best content in advertising that resonates most with a female audience. It aims to create a benchmark that is relevant to the market reality while redefining the standard to which advertising has traditionally been held.
With multiple judging sessions held around the world each year, Gerety brings together some of the greatest creative leaders to look at work from the female lens, rewarding all types of creative excellence regardless of who is in the credits.
In total, the 2022 Gerety Awards jury have awarded 5 Grand Prix, 34 Gold, 58 Silver, 77 Bronze, with 139 entries remaining on the shortlist this year.
UK winners, amongst others, included:
GOLD in the Communication CUT and Health CUT for #wombpainstories for Bodyform/Libresse by AMVBBDO
GOLD in the Craft CUT - Open Spaces for Burberry by Riff Raff Films
GOLD in the Craft CUT - Nobody Is Normal for Childline by The Gate London
GOLD in the Work for Good CUT - Very Gay Raptor for Ford by VMLY&R London
GOLD in the Work for Good CUT - #Mynameis The Fuh-Net-Ic Filter for Race Equality Matters by Edelman London
The Grand Prix were awarded to Unfiltered History Tour, #PainStories, Super. Human., and Plasticoff.
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Credits
powered by
- Agency AMV BBDO/London
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Unlock full credits and more with a Source + shots membership.
Credits
powered by
- Agency AMV BBDO/London
- Chief Creative Officer Alex Grieve
- Chief Creative Officer Nadja Lossgott
- Chief Creative Officer Nicholas Hulley
- Creative Director Toby Allen
- Creative Director Jim Hilson
- Creative Director Nadja Lossgott
- Creative Director Nicholas Hulley
- Copywriter Augustine Cerf
- Art Director Lauren Peters
- Creative Producer Rosie Stipic
Credits
powered by
- Agency AMV BBDO/London
- Chief Creative Officer Alex Grieve
- Chief Creative Officer Nadja Lossgott
- Chief Creative Officer Nicholas Hulley
- Creative Director Toby Allen
- Creative Director Jim Hilson
- Creative Director Nadja Lossgott
- Creative Director Nicholas Hulley
- Copywriter Augustine Cerf
- Art Director Lauren Peters
- Creative Producer Rosie Stipic
Grand Prix Awards included:
Grand Prix for Illustration in the Craft Cut: #PainStories, Bodyform/Libresse by AMVBBDO in the United Kingdom
Grand Prix for Alternative media in the Communication Cut: Unfiltered History Tour, VICE Media, Instagram AR Filters by Dentsu Webchutney India
Grand Prix for Editing in the Craft Cut: Super. Human. Channel 4, Tokyo Paralympics 2020 by Final Cut United Kingdom
Grand Prix for Mobile in the Experience Cut: Unfiltered History Tour, VICE Media, Instagram AR Filters by Dentsu Webchutney India
Grand Prix for product and packaging design in the Innovation Cut: Plasticoff, Whirlpool by VMLY&R Mexico City, Mexico.
Credits
powered by
- Agency 4Creative/London
- Production Company Serial Pictures
- Director Bradford Young | (Director/DP)
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-
Unlock full credits and more with a Source + shots membership.
Credits
powered by
- Agency 4Creative/London
- Production Company Serial Pictures
- Director Bradford Young | (Director/DP)
- Executive Producer Violaine Etienne
- Production Company Somesuch
- Executive Producer/Managing Director Seth Wilson
- Producer Elena Camisa
- Edit Company Final Cut/London
- Producer Nikki Porter
- Editor Amanda James
- Assistant Editor Leah Burton
- Assistant Editor James Stubbs
- Post Production/VFX Time Based Arts
- Executive Producer Tom Johnson
- Producer Sian Jenkins
- Colorist Simone Grattarola
- VFX Supervisor Sam Osborne
- VFX Supervisor Federico Vanone
- Music/Music Supervision Leland Music
- Sound Post Production Factory Studios/London
- Producer Lucy Spong
- Sound Design/Audio Post James Utting
- Sound Design/Audio Post Anthony Moore
- DP Rina Yang
- Production Designer Nathan Von Parker
- Casting Director Kharmel Cochrane
- VFX Supervisor Bernardo Varela
- Music Supervisor Abi Leland
- Music Supervisor Toby Williams
- Music Arranger/Producer Guy Farley
- Campaign Producer/Athlete Casting Louise Oliver
- Creative Scott Taylor
- Creative Andy Shrubsole
- Deputy Executive Creative Director/Creative Eoin McLaughlin
- Designer Sarah Jones
- Executive Creative Director/Creative Lynsey Atkin
- Executive Producer/Athlete Casting Shananne Lane
- HP James Turnham
- HP Miketta Lane
Credits
powered by
- Agency 4Creative/London
- Production Company Serial Pictures
- Director Bradford Young | (Director/DP)
- Executive Producer Violaine Etienne
- Production Company Somesuch
- Executive Producer/Managing Director Seth Wilson
- Producer Elena Camisa
- Edit Company Final Cut/London
- Producer Nikki Porter
- Editor Amanda James
- Assistant Editor Leah Burton
- Assistant Editor James Stubbs
- Post Production/VFX Time Based Arts
- Executive Producer Tom Johnson
- Producer Sian Jenkins
- Colorist Simone Grattarola
- VFX Supervisor Sam Osborne
- VFX Supervisor Federico Vanone
- Music/Music Supervision Leland Music
- Sound Post Production Factory Studios/London
- Producer Lucy Spong
- Sound Design/Audio Post James Utting
- Sound Design/Audio Post Anthony Moore
- DP Rina Yang
- Production Designer Nathan Von Parker
- Casting Director Kharmel Cochrane
- VFX Supervisor Bernardo Varela
- Music Supervisor Abi Leland
- Music Supervisor Toby Williams
- Music Arranger/Producer Guy Farley
- Campaign Producer/Athlete Casting Louise Oliver
- Creative Scott Taylor
- Creative Andy Shrubsole
- Deputy Executive Creative Director/Creative Eoin McLaughlin
- Designer Sarah Jones
- Executive Creative Director/Creative Lynsey Atkin
- Executive Producer/Athlete Casting Shananne Lane
- HP James Turnham
- HP Miketta Lane
Agency of the year: 72andSunny
Network of the year: McCann Worldgroup
Holding company of the year: WPP
Independent agency of the year: Serviceplan
Internationally, the USA was a top Gerety winner overall with 34 total statues, followed by the UK with 27. Collecting Gold, Silver, Bronze and shortlist nominations, Belgium had 23, Canada 20, France and Germany each had 14 campaigns awarded and Brazil together with the UAE had 10 each.
"Being a part of a Gerety Award Jury is such an honour and a privilege," Stated Madonna Badger, Founder & Chief Creative Officer of Badger Agency and Grand Jury member for the USA. "Frances Gerety was a legendary woman in advertising. And like most creative women, she appreciated great work no matter the gender of who created it. The work, however, is judged through a female lens, which is so unique and very important to our industry."
See all of the 2022 winners at www.geretyawards.com
