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GEICO – GEICO: Karate Therapy

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  • [group] Creative Director Steve Bassett
  • Junior Content Producer
  • Junior Content Producer
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Moving house is stressful - but one thing you don't need to worry about home owners' insurance, the Martin Agency reminds us in this new 'Get To Know GEICO' campaign.

Continuing the offbeat humour of the brand's previous campaigns, the spot, directed by Harold Einstein through Dummy Films, sees a couple employing a novel method for chopping wood: karate. It all helps alleviate the stress of moving, they explain to a passer-by, who tells them that with GEICO, at least they don't have to worry about home owners' insurance. 

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