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Los Angeles-based production company GenPop (General Population) has announced the signing of directing duo and creative studio Tiger in a Jar. Composed of filmmaking couple Matt and Julie Walker, Tiger in a Jar has helmed several visual stories for Kinfolk Magazine, including a piece that won the award for Best How-To Film at the first annual Saveur Video Festival. During their career the pair have helmed work for clients such as Disney Parks, HP, the Scripps network and VW.

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