BBDO New York has appointed Daniela Vojta and Susan Young as ECDs overseeing AT&T’s business solutions and corporate advertising.
The pair was most recently executive creative directors at McCann New York where they led the creative development on Microsoft, spearheaded the Girls in STEM initiative, started the annual Patent Program for Women, and helped launch Windows 10 globally. They also earned five Cannes Lions for their work on March for Our Lives. Prior to joining McCann New York, the duo worked at Saatchi & Saatchi New York, where they helped launch Tide Pods and create the Tide Miracle Stain Super Bowl ad.
“Daniela and Susan are the kind of creative leaders you don’t often find,” said Matt MacDonald, executive group director at BBDO New York. “They can deliver smart, compelling and engaging work for huge technology brands. We’re thrilled they’re joining our AT&T group to help build the best integrated media and creative team in advertising.”
“Our competitive advantage is the people and talent we have within these walls,” said Greg Hahn, chief creative officer, BBDO New York. “Bringing Daniela and Susan in as new leaders adds to that advantage exponentially.”
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- Executive Creative Director Susan Young
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