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Danny Edwards

Danny Edwards

Co-Editor


Danny Edwards is the co-editor of shots and, alongside Jamie Madge, is responsible for the editorial output of shots and its events.

18th May 2022 Work
Green Flag's under starter's orders

Green Flag's under starter's orders

The race is on to see who gets the Green Flag seal of approval in this new campaign for the car rescue service.

17th May 2022 Inspiration
On My Radar: Etienne Renaux and Paul Marty

On My Radar: Etienne Renaux and Paul Marty

Etienne Renaux [right] and Paul Marty [left], ECDs at Herezie Paris, talk old tech, new movies and why the pitch process needs rethinking, as they reveal what's on their creative radar.

13th May 2022 Work
Messi looks back for Mastercard

Messi looks back for Mastercard

This new campaign for Mastercard sees Lionel Messi turn back the clock as we witness his younger self leaving Argentina to journey to Barcelona, and a glittering future.

13th May 2022 Work
Nivea won't let you walk alone

Nivea won't let you walk alone

As we come towards the end of mental health awareness week in the UK, this spot from Nivea Men uses children and a famous song to tell us we're not alone.

13th May 2022 Work
Centraide encourages us to Rise Up

Centraide encourages us to Rise Up

With a mission to make the most important social issues, such as poverty and exclusion unignorable, Centraide's new campaign aims high in a bid to help people rise up.

12th May 2022 Work
The man behind the Met Gala's flower power

The man behind the Met Gala's flower power

In this short for Monday.com, Raul Avila, the man in charge of designing the Met Gala, explains how he creates the stunning visuals seen at the annual fashion ball.

10th May 2022 Inspiration
On My Radar: Vanessa Wood

On My Radar: Vanessa Wood

Marshall Street Editors' editor Vanessa Wood on the magic of a grimy London, the positive messages of Pixar's recent output, and the masterpiece that is The Wire.

5th May 2022 Craft
How B&Q built its latest campaign

How B&Q built its latest campaign

The recent, fantastic campaign for B&Q employs a Bowie soundtrack, a huge, rotating rig that was "a feat of civil engineering", and a lot of hard work. Here, Uncommon's ECD Sam Walker, and Pulse director Oscar Hudson, take us behind the scenes of one of the year's most ambitious ads.

3rd May 2022 Inspiration
On My Radar: Terri Timely

On My Radar: Terri Timely

Park Pictures comedy directing duo Terri Timely (aka Corey Creasey, right, and Ian Kibbey, left) on the ads they find funny, the films and TV shows that tickle them, and the the dog that influenced their career.

27th Apr 2022 Work
Dove, deepfake and the dangers of social media toxicity

Dove, deepfake and the dangers of social media toxicity

A new Dove film, which employs deepfake technology, tackles the sometimes toxic environment of social media.

26th Apr 2022 Work
Optimus is primed to help Direct Line

Optimus is primed to help Direct Line

Everyone's favourite Autobot joins the ranks of Direct Line's 'We're On It' squad, but what to do when your help isn't needed?

26th Apr 2022 Inspiration
On My Radar: Sammi Cohen

On My Radar: Sammi Cohen

Sammi Cohen, director at MindsEye, talks Keaton, cameras and why she has Tom Hanks to thank for her career, as she reveals what's on her comedy radar.

Danny Edwards is the co-editor of shots and, alongside Jamie Madge, is responsible for the editorial output of shots and its events. He has served on a variety of advertising award show juries including the AICP Awards, the Young Director Awards, the Epica Awards and the Music Video Awards, and has chaired events in Cannes as well as other leading festivals. 

He has also written for media publications including Screen International, The Cannes Lions Daily and The Guardian. Danny hates musicals, loves comic books and is ambivalent towards Marmite. 

On My Radar; Features; Profiles; New work