Smith goes Tribal

UK advertising agency Tribal Worldwide London has announced the appointment of the former SapientNitro director of programme management, Mark Smith, to the newly-created role of director of delivery. Smith has spent the last 10 years with SapientNitro during which time he ran the programme management domain as well as leading delivery for some of the company’s key engagements. His most recent responsibilities include digital projects for Unilever, eCommerce and service delivery management for Vodafone. In his new role he will be reporting directly to managing director, Tom Roberts.