First Direct: Unexpected Bank

First Direct: Unexpected Bank

Agency: JWT London

First Direct breaks the banking mould in this quirky, fun spot from Outsider directors Dom & Nic.

Raffertie: Build Me Up

Raffertie: Build Me Up

Somesuch director Vince Haycock introduces the Mays brothers in his real-life promo for London producer Raffertie.

Discodeine: Aydin

Discodeine: Aydin

For Discodeine's new single, Aydin, Parisian directing collective Pleix made a bizarre, tripped-out music video.

DirecTV: Road Trip

DirecTV: Road Trip

Agency: Grey New York

A Fire-breathing dragon, WWII battle and an alien spaceship all in one spot? MJZ's Rupert Sanders directs.

Lune: Leave The World Behind

Lune: Leave The World Behind

Stink's Adam Berg gives the Swedish House Mafia a few ideas for alternative lifestyles post break-up.

Vodafone: Lake

Vodafone: Lake

Agency: Grey London

No, your phone is not ringing. Academy Films' Frédéric Planchon helps us drift away in this dreamy web film.

AXE: Surgeon

AXE: Surgeon

Agency: Bartle Bogle Hegarty (BBH)

Hold the defibrillator while I fix my hair! Harold Einstein has shot this funny spot in a new campaign for AXE.

The British Army: Step Up

The British Army: Step Up

Agency: JWT London

Attention! Simon Ratigan wants you to step up and watch his new army ad, which employs unique filming techniques.

Channel 4: Arthur

Channel 4: Arthur

Agency: 4Creative

Meet the Galápagos tortoise fronting a new series of documentaries as part of Channel 4's mating season this June.

Bacon de Czar Launches on a Boat in Berlin

Bacon de Czar Launches on a Boat in Berlin

New digital venture launches with unique workshop on the river Spree for Bacon, Czar and Henry de Czar employees.

adidas Predicts all for this

adidas Predicts all for this

The Corner London launches unique integrated predictor campaign for tomorrow’s Champions League Final at Wembley.

Dispatches from Dreamland: Framestore's Effect

Dispatches from Dreamland: Framestore's Effect

Alex Gibney’s latest documentary releases in the US today and here Simon Wakelin gets the scoop on the effects job.

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Charity Advertising: Making an Appeal

Charity Advertising: Making an Appeal

How shock tactics and bitter truths can win over hearts, minds and cash for the charity sector, by Isobel Roberts.

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Mobile Advertising: Have Cell, Will Sell

Mobile Advertising: Have Cell, Will Sell

With over a billion smartphone users how can marketers engage consumers without invading personal devices?

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Gamification: Real-Life Gamification

Gamification: Real-Life Gamification

Molly Kittle, VP of digital strategy at Bunchball, shares her thoughts on the future of gamification.

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The Source: Thierry Albert

The Source: Thierry Albert

W+K Amsterdam creative director and member of the Surrender Monkeys, Albert tells us what makes him tick.

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Vaughan Arnell: The Way I See It

Vaughan Arnell: The Way I See It

Vaughan Arnell's amazing trajectory from being kicked about at school to inspiring Becks to fall in love with Posh.

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Ad Icon: Bryan Buckley

Ad Icon: Bryan Buckley

Hungry Man's Super Bowl top cat talks to Tim Cumming about the big sell and why he's with the brand.

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