The Work
The best new commercials, music videos and short films,
curated by the shots editorial team.
Kalum Ko draws inspiration from Phong Bui
The filmmaker captures Co-Founder and Artistic Director of The Brooklyn Rail journal in an artful and reflective short film.
Allianz’s juicy drama
This amusing campaign for the insurance brand shows you what to do when life gives you lemons… or oranges.
DoorDash mooooves into horror
This udderly unsettling TVC for the delivery service is one of two real-life inspired tales that conjure the creepy doings that night can bring.
Sealord’s unapologetic pong
The seafood brand tackles New Zealanders’ shame around eating fish in public with a clever and comedic campaign directed by Damien Shatford.
Love Spells’ barroom boogie
Directed by Shay Latukolan through SMUGGLER, the promo for Love Spells' new single Don't Touch is a stylish, slinky treat.
Shot on iPhone, fuelled by betrayal
Apple’s latest 'Shot on iPhone' campaign is a delightfully tongue-in-cheek micronovela that celebrates Mexican soap operas while showcasing the 17 Pro’s fancy filmmaking tech.
Monzo's money matters
The digital bank’s integrated campaign introduces its first sonic identity plus four spots narrated by Academy Award-winning actor Olivia Colman.
Vibe finds the chemistry in B2B
The ad streaming service puts a playful, amorous spin on a product demo in a deadpan spot directed by JB Braud.
Constant Contact puts small businesses in the spotlight
A playful campaign created by TBWA Chiat Day LA shows how the AI-powered marketing partner can help entrepreneurs find their audience.
UN Women won't just stand and watch
This powerful and affecting new film for UN Women explores the moment witnesses to harassment must decide whether to intervene or stay silent.
Lucy Knox’s real-life wrongcom
The award-winning director creates a fun film for the Aussie café chain Hector’s Deli, that skewers the disappointing distance between a screen date and a real date.
Charli xcx gets behind the camera
French actor Vincent Cassel stars in an artistic, one-shot promo directed by Aidan Zamiri for the British pop star’s track Camera.
The University of Lincoln’s degree of usefulness
The UK university challenges the usual higher education marketing tropes with a humorous campaign about the advantages of learning to be savvy.
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Beefeater's zero alcohol gin is virtual insanity
Thirty years on from Jonathan Glazer's iconic Jamiroquai video, Jay Kay is back in the famous shifting room, and this time he raises a glass to celebrate.
Make-A-Wish lets kids call the shots
Director Jordan Findlay has created a quietly heart-rending spot for the children’s charity that lets the young heroes speak for themselves.
A few of our favourite short films from the archives.
How Will Wightman and a budget camera shot up a sh*thole
The Blinkink director's latest slice of insanity, This Place is a Sh*thole, creates a manic monster out of an everyday horror: messy housemates. Jamie Madge caught up with Wightman to get down and dirty with the production process, jungle soundtrack, and innovative use of consumer 360 cameras.
Sergio Cilli's castAIng call
The Gifted Youth director's four viral shorts, created in collaboration with Caviar, offer a hilarious insight into the limitations of prompting.
Prison Radio Association’s emotional transmission
Through an honest and sensitive human narrative, director Craig Bingham’s touching film highlights how the National Prison Radio helps families feel connected.
Backmask; the sound of short film success
After individual successes in the advertising arena, and critical praise working together in the comic book industry, the creative partnership of Chris Baker and Matt Fitch joined forces with producer Charlie Woodall to take on the film world. Now, as their award-winning short Backmask premieres on shots, they explain why features are next on their to-do list.
David Gray sticks the knife to treatments
In a witty deconstruction of the commercial production process, the Supply&Demand director has a surgeon give the concept a cutting explanation.
Andrew Laurich makes camping bearable
The director's hilarious short, A Bear In The Woods, sees a couple's romantic trip ruined by a grizzly encounter.
Kayak’s trippy trip planning
The flight search app launches a new brand campaign that sends imaginations sky high into those fun worlds of anticipation.
The show goes on for Faux Real
The American art-pop duo lean into surreal visuals and playful performance in a high-energy promo for their new track, One & Done.
Honda’s dream machine drives on
The auto brand continues to probe the essence of ingenuity with a charming visualisation of concepts evolving into cars.
Romesh Ranganathan's BBC blockbuster
A new film from BBC Creative brings comedian Romesh Ranganathan together with scores of BBC favourites to celebrate the value of the Corporation and the place it holds in people’s lives.
Chat GPT's World Cup tactics
OpenAI has used the passion for football to bring Brazilians closer to ChatGPT with a four-spot series which takes inspiration from last year's global campaign.