The News
Signings, industry moves, award show updates
and breaking campaigns.
Müller launch new campaign You Know How You Like It
Müller celebrates unique yogurt-eating rituals in latest campaign by VCCP.
Ogilvy UK bolsters influence proposition with new strategy hires
Ogilvy UK is continuing to strengthen its influence proposition with a wave of influencer strategy hires.
magna studios adds Sebastian Strasser for UK representation
The acclaimed director and LIPSTICK founder joins magna’s UK roster, bringing a distinctive blend of cinematic craft and forward-thinking filmmaking.
Nexus Studios signs Coup de Foudre
The directing trio Coup de Foudre bring their innovative aesthetics to 3D Animation for Nexus.
Modelo gives us the best seat in the house
The Cerveza for football celebrates the everyday spaces where fandom lives with new creative, talent partnerships, limited-edition gear, retail sweepstakes and its biggest football media investment to date.
Nissan launches Happy Chaos campaign
Directed by ROOS of Greenpoint Pictures, the campaign captures joyous chaos of family moments on the road with Rogue.
NCEL seizes the next winning moment
Directed by Eleanor’s own Sam Coleman, the film steps decisively away from the conventions of lottery advertising.
De Machine signs director Jonas Govaerts
De Machine has signed writer-director Govaerts for exclusive commercial representation in Belgium and the Netherlands.
Habitant launches in Uruguay
Habitant accelerates its pan-Latin growth with Uruguay launch and new local leadership updates.
O Boticário launch Code Her to fight AI image manipulation
Agency AlmapBBDO and O Boticário launches Code Her movement to raise awareness among women to report and take action with a bot against digital image manipulation crimes.
Laura Marciano signs with PRETTYBIRD for UK representation
The London and Paris-based director began her career directing fashion videos and has since expanded her high-gloss aesthetic into advertising, music videos, and branded content.
Lemonade Reps rebrands as Lemonade Collective
Lemonade expands with new branded entertainment arm Lemonade Labs, appoints Connor McRae, and evolves into Lemonade Collective.
Grand Bazar signs director John Larigakis
The Canadian filmmaker joins the roster, bringing a concept-driven approach and a sharp comedic sensibility to commercial work.
Stay up-to-date with the latest news, insight and inspiration for the global creative community.
Law goes legal with Legora
Legal AI trailblazer Legora hires fittingly named celebrity for global brand campaign.
Laufey unveils Madwoman music video
Directed by Warren Fu of Partizan, Laufey assembles a superstar team of talent including Hudson Williams, Alysa Liu, Lola Tung, And Megan Skiendiel.
All of the updates from our global awards events.
shots Awards EMEA 2025 winners announced
The winners of this year's shots Awards EMEA have been announced and you can find a list of all the triumphant work, people and companies here, along with photos from the night's festivities.
shots Awards APAC 2025 winners announced
The juries have deliberated, debated and decided. The winners of this year’s shots Awards Asia Pacific are revealed.
shots Awards The Americas 2025 winners announced
Find out the winners from the shots Awards The Americas 2025 show, along with photos from the sold-out night's festivities.
Allica Bank launches first major campaign
Allica Bank, 20(Something) and MindsEye launches first major campaign as company valuation soars.
Michel & Nico join Kode for commercial representation
Originally from the south of France, Michel & Nico’s journey into filmmaking began where their lives did, in sport.
It’s kinda unreal in Petoskey
Picture North and Petermayer reimagine the Petoskey area with new Petoskey campaign.
Autistica launch Autistic. So what? campaign
Not Just Any delivers a powerful new film for Autistica’s Autistic. So what? campaign.
Joseph spends July with Jorja
Stink director Wesley Joseph self directs his latest music video July featuring Jorja Smith, taken from his latest album Forever Ends Someday.