Advertisement

News | Insight | Inspiration

  • Log in
  • Subscribe ?

    Full access to shots.net including:

    • Full access to all news, interviews & insight
    • Manage video content
    • Create your own showreels
    • Follow people and companies and be alerted to new content posted on shots.net
    • Save and share folders
    • Full archive access
    • Access to Hotshots
    • Company Directory
    • People Directory
    • Breaking News stories
    • Newsletter x3 per week
  • Register ?

    Registered:

    • Breaking News stories
    • Newsletter x3 per week (restricted access to stories)
    • Company Directory
    • Limited access to news, interviews & insight

Staatsloterij: Frekkel

As any proud owner will tell you, dogs understand every word we say. So best be careful what you're uttering in earshot of your beloved mutt, as this adorable campaign for the Dutch Lottery shows.  

The unashamedly sentimental spot, directed by Martin Werner and produced by CZAR Amsterdam, stars family pooch Frekkel, who's not the most genetically blessed example of caninehood. Overhearing his owner talking about all the 'beautiful things' he plans to surround himself with if he wins the New Year lottery, Frekkel appraises his ugly mug in the mirror, suffers a crisis of confidence and slopes off into the night.

What will his owners give to get their beloved pet back? You'll have to watch the spot to find out. We're not crying, you're crying...

  

Creative connections

Did you know you can follow these creative connections? Follow any of the people or companies listed below to get regular updates whenever they are mentioned on shots.net. Simply visit their profiles and click the ‘Follow this person/company’ button.

Advertisement

Latest

Look for the follow button…

Simply visit a person or company profile and hit the Follow button image“Follow this person / company" button to receive regular emails when they are mentioned on the website.

Advertisement
Advertisement