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Virgin Holidays: The World Is Your Playground

The world becomes a giant playground in this gorgeous ad for Virgin Holidays, part of a multi-million-pound campaign created by AMV BBDO.

From riding a vintage muscle car like a skateboard down the Big Sur, to swinging out over Disney's enchanted castle or hopping aboard a giant paper boat in the San Francisco bay, the 30-second spot plays with scale and colour to create moments of real magic. It was helmed by Dante Ariola through MJZ.

Stay tuned for our exclusive Q&A with the AMV creative team.

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