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Lucozade Sport: The Next Move

Grey London has created Lucozade Sport’s first long-form film, The Next Move, starring world heavyweight boxing champion Anthony Joshua.

Directed by Believe Media duo Michel & Nico, in the nine-minute film we meet 19-year-old Michael Kuku, a Londoner with an ambition to succeed in the world of top-flight football coaching. He has a surprise visit from his hero, Anthony Joshua, who invites him to spend a day together to learn about what…to continue reading please subscribe now

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