Yves Saint Laurent: Black Opium
Supermodel Edie Campbell explores a disturbing neon cityscape in this new spot for Yves Saint Laurent's Black Opium fragrance.
Directing duo BRTHR, aka Alex Lee and Kyle Wightman, have previously brought their edgy aesthetic to promos for The Weeknd, Iggy Azalea and Charli XCX, so it's no surprise the spot feels fresher and more hip than your average perfume ad.
Look out for a profile of BRTHR in our upcoming fashion special, issue #174.…to continue reading please subscribe now
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