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Aldi Australia: The More The Merrier

Aldi Australia hits it for six with an entertaining Christmas campaign celebrating an Aussie cricketing legend. 

More The Merrier created by BMF, kicked off with a TV spot which follows the 'true-ish' story of Doug, a stubborn batsman whose epic innings of backyard cricket draw crowds from far and wide. For forty Christmasses, he forgoes the annual spread that accompanies the match - proclaiming "I'll eat when I'm out" - but this year the lure of the Christmas feast proves too much...

The spot was directed by Hamish Rothwell through Goodoil Films.

 

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