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Clarks Nature IV: Redesigned. Redefined. Reborn

British highstreet shoe retailer Clarks has released this new spot promoting the radical redesign of its flagship shoe, Nature.

Produced by Blind Pig with VFX from sister company Absolute Post, the spot follows the shoe's birth and transformation, revealing the time-honed process unique to the shoe manufacturer married with its cutting edge technology.

The spot was helmed by Ric Comline.

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