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Siberian Crown: Motherland

Michael Lockshin helms this spot for Russian beer brand Siberian Crown. Fronted by X-Files and Californication star David Duchovny, the piece, based around a famous Russian children's poem, sees the actor ponder what life would have been like if he'd have been raised in Russia.

Through reciting the poem, the spot, produced by Fresh Productions Moscow, sees the actor take up various typically Russian guises, including a cosmonaut, a ballet instructor and a bass player…to continue reading please subscribe now

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