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Production company Anonymous Content’s latest UK project, a campaign for BBC’s new iPlayer streaming platform.

BBC Wasted on Some Campaign includes three spots Name Blame, Paranoid Parkers and Queens English.

Created by BBC’s in-house agency BBC Creative and directed by Tim Godsall, the three 60” spots see young BBC talent from popular programs, disguised as uptight, out-of-touch characters, hilariously missing the point of their own shows.

BBC – Wasted On Some I Paranoid Parkers

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These stars include: Peaky Blinder’s stars Kate Phillips (Linda Shelby), Aimee Ffion-Edwards (Esme Shelby), Natasia Demetriou, star of Jemaine Clement’s comedy horror series What We Do in the Shadows, Kiell Smith-Bynoe, star of BBC One sitcom Ghosts and finally Guz Khan, writer, comedian and star of BBC Three hit Man Like Mobeen.

Kerry Moss, portfolio head of marketing for BBC iPlayer said: “With ‘Wasted on Some’ we wanted to show younger audiences that BBC iPlayer has incredible content made with them in mind. We were thrilled to be able to bring together incredible talent to create these hilarious caricatures.”

BBC – Wasted On Some I Name Blame

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BBC – Wasted On Some I Queen's English

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