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HOKA’s joyous hikers
The trainer brand continues its Fly Human Fly campaign with a cheerful spot visualising the joy of exploring nature through music and movement.
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Credits
powered by
- Agency Anomaly/Venice
- Production Company Anonymous Content
- Director Autumn de Wilde
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Credits
powered by
- Agency Anomaly/Venice
- Production Company Anonymous Content
- Director Autumn de Wilde
- Editing Cabin Editing Company
- Managing Partner Carr Schilling
- Executive Producer Adam Becht
- Producer Katy Lester
- Editor Sam Ostrove
- Group Creative Director Jeremy Wirth
- Creative Director Turan Tuluy
- Producer Jessica Cooper
- Executive Producer Olivia Edgren
- DP Jody Lee Lipes | (DP)
- Choreographer Ryan Heffington
- Producer Tien Dang
- Managing Director Josh Jefferis
- VFX Denis Reva
Show full credits
Credits powered by
Credits
powered by
- Agency Anomaly/Venice
- Production Company Anonymous Content
- Director Autumn de Wilde
- Editing Cabin Editing Company
- Managing Partner Carr Schilling
- Executive Producer Adam Becht
- Producer Katy Lester
- Editor Sam Ostrove
- Group Creative Director Jeremy Wirth
- Creative Director Turan Tuluy
- Producer Jessica Cooper
- Executive Producer Olivia Edgren
- DP Jody Lee Lipes | (DP)
- Choreographer Ryan Heffington
- Producer Tien Dang
- Managing Director Josh Jefferis
- VFX Denis Reva
Created by Anomaly and directed by Autumn de Wilde through Anonymous Content, this cheerful spot for shoe brand HOKA celebrates the joy of getting outdoors to exercise.
The third and final film in the brand’s Fly Human Fly campaign sees a group of hikers dancing through rain and muddy terrain aided by HOKA’s eco-friendly hiking boot, the Anacapa 2 GTX.
Combining breathtaking natural settings, mirthful music and playful choreography by Ryan Heffington, the spot encourages all humans to experience the elation of physical activity.
