If you're feeling a little heavy-headed and bleary-eyed after yesterday's British Arrows Awards, grab yourself a cup of coffee and settle back in your chair to catch up on the winners from last night's event.

Held at London's Battersea Evolution and hosted by chairman and Rogue Films partner/ECD, Charlie Crompton, the show was attended by over 1,100 people and celebrated winners across 29 ARROWS and 25 CRAFT categories. 


BAD Award

The show opened with an award to mark the British Arrows' recently-launched initiative, BAD [British Arrows Doorway, more of which here], aimed at getting young people into the industry. The jury, made up of 13 young creatives, decided to award a silver BAD ARROW for Save The Children's Made in Britain and a gold ARROW to P&G's My Black is Beautiful, The Talk from BBDO New York.

Above: P&G, The Talk


Following that, Crompton announced that the late Frances Royle had won this year's Chairman's Award, a posthumous award, for her lifetime's work, while adam&eveDDB's Ben Priest scooped up the Fellowship Award. adam&ecveDDB also won Agency of the Year - for a second year running - while Somesuch took home the prize of Production Company of the Year.

A total of 112 ARROWS were awarded; 36 golds, 38 silvers and 38 bronzes. 


Gold Winners

AMV BBDO's #Bloodnormal campaign for Libresse won Commercial of the Year; winning three gold ARROWS.

Above: Libresse, #Bloodnormal

Samsung's Ostrich from Leo Burnett Chicago was awarded Best Crafted Commercial, scooping up two gold CRAFT ARROWS and one silver CRAFT ARROW and two silver ARROWS. 

Other key winners included BETC Paris' Timeless spot for Lacoste which won four gold Craft ARROWS and one bronze ARROW as well as adam&eveDDB's The Button for Volkswagen, Golf GTE - which received three gold CRAFT ARROWS and two bronze ARROWS. 

Above: Volkswagen, Golf GTE, The Button


“It has been an honour to serve as 2018’s Chairwoman for the British Arrows Craft Awards," said
Independent Films' MD Jani Guest. "Despite a very challenging year for so many in the business, the superior quality of work for which the British industry has always been celebrated remains intact. The bar set by previous generations of directors, producers, cinematographers, production designers, and all those who contribute to the creative team, has been raised even higher."

Marmite won the Advertiser of Excellence award and Academy Films director Seb Edwards took home the prize of Best Director. 


To view the full list of winners, visit the British Arrows website.