At Home: Unleash Your Inner Decorator

Unconventional characters, from a hip-hop star with a love of homewares to goths with a love of Day-Glo vases, embrace their inner decorators in the first ever TV campaign for Texas-based home décor superstore At Home.

In Unleash Your Inner Decorator, director Rami Hachache of Prettybird, working with Austin-based agency GSD&M, have created a light-hearted 30 second ad that sees a cast of colorful character express their surprising passion for home décor, with an acocmpanying group of 15-second spots focusing on individual characters like a trucker and a little girl.

shots hopes this is the beginning of a series of ads. We'd love to see gangsters with a love of garden furniture, or a cage fighter with a craving for cookware...