Bio Suisse Cows Deliver Milk in Return for Massages
German agency thjnk develops remote-controlled 'cow spa programme' to show link between consumer actions and organic farming.
We all know massages can ease aching shoulders and stiff necks, but when it comes to dairy cows, organic food brand Bio Suisse claims the benefits go even further: the animals actually produce better quality milk.
Based on research showing that 'manual animal care' plays an important role in the cows' well-being, by helping to keep them clean and relaxed, the brand came up with a novel stunt to prove its tagline: make the cow happy,…to continue reading please subscribe now
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