Stick It to Period Shame with Plaster Pads
AMV BBDO & Plan International UK create mini sanitary pad-shaped plasters to tackle the stigma around menstruation.
It's the International Day of the Girl today, but period pride, it seems, is still a long way off, with girls all around the world - including the UK - missing out on school activities and social events due to the shame they feel about menstruation.
In fact, according to research carried out by research agency Opinium, a staggering 71% of girls have felt embarrassed buying sanitary products, and a further 67% would feel embarrassed if they…to continue reading please subscribe now
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