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Nexus Director on Drawing Up Data-Driven Dreams

GMUNK reveals all that was necessary to create Audi's moody dream world; light, tech talk & a belief in AI.

Earlier this week, we unveiled Nexus director GMUNK's hypnotic work for Audi, which imagines an illuminated world in which artificial intelligence can dream. 

Working closely with The Mill and BBH, GMUNK reveals to shots that thanks to a lot of pre-planning and prep, as well as leaning on his design and VFX background meant that all teams could speak the same language and collaborate to create…to continue reading please subscribe now

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