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On Reflection: Graham Fink Recalls BA Face

The former Saatchi & Saatchi creative recalls British Airways' Face, one of the most expensive ads ever made.

In the spirit of celebrating unity and togetherness, we take a look back at one of the first ads to bring together people from all walks of life and all cultures around the world: British Airways’ Face.

Reportedly one of the most expensive adverts ever made, the visually spectacular spot was one of the highlights of director Hugh Hudsons career. But as Graham Fink, one-half of the Saatchi &…to continue reading please subscribe now

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Launched in 1990, it is the world’s leading commercials title, providing news, insight and inspiration for creatives internationally as well as being the foremost source of news and information for the creative community.

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