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Geoff Miller

Geoff Miller

9th Jul 2020 Insight
Why sport needs to embrace change too

Why sport needs to embrace change too

As US sports ease themselves back into existence, Geoff Miller, Associate Director at Interbrand, asks whether it's not just a chance for brands associated with the NBA, MLB et al to reconsider their marketing approaches, but for the sports themselves to embrace change.

Geoff Miller

Geoff Miller