STIHL: The Final Cut
French agency Altmann+Pacreau has created a new campaign for German power tool brand STIHL to see in the spring season when people begin to think about their gardens once again.
Coming with the company's characteristic comedic approach, the spot is set in a forest and sees a man scatter several chainsaws around on the ground before cutting a tree and aiming it for the tools to make light work of his task. The ad is directed by Hervé Plumet and promotes the STIHL chainsaw, which is the brand's emblematic product.
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