Pearl & Dean: Doomed Planet

Issue 137/17, 137

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About this video

Before you hit play on this new cinema commercial for Pearl & Dean make sure you plug in the best headphones you have and crank up the volume to the point just before your ears start to bleed. The spot, directed by MJZ's Stephen Johnson through BETC London showcases exactly what a spectacular medium cinema can be.

"There's no point in just telling people how amazing cinema is, you've got to use

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