Levi's: Legacy
Issue 131This content is only available to subscribers of shots.
Subscribe now to enjoy the benefits, including:
- Unlimited access to all video and articles
- Access to creative connections for all content
- Ability to save to My shots
- Full access to Directory content
Log in below if you are already a subscriber to shots, or subscribe now for unrestricted access.
Subscribe now
Subscribe today for instant access to all content on shots.net.
You will also receive the shots magazine and DVD.
Subscribe nowAbout this video
Following on from the first Go Forth instalment for Levi's from Wieden + Kennedy, which featured the rebuilding of broken Pennsylvanian town Braddock, this new film plays out to the words of Charles Bukowski's poem The Laughing Heart. Shot by @radical.media director Ralf Schmerberg, the film again focuses on working towards a better future, with more rolling out over the following weeks on the Levi’s website and New Levi's spot featuring real everyday residents of Braddock as America's forgotten raw frontiers. An The interesting thing about Levi's is that they tend to be advertised not by people's Directing duo DANIELS orchestrate an artistic set piece for the new Levi's and Opening Ceremony collection. Old Spice Guy or Fabio? After 48 hours of YouTube duels, Old Spice reveals the winner in suitably surreal style. Wieden+Kennedy's new Old Spice guy is an old pro when it comes to heating things up with the ladies. W+K and Mark Romanek bring some Detroit attitude to New York City with fashion designer John Varvatos. ‘You are cordially invited to forget your height.' This phrase sets the tone for the A wailing trumpet leads a businessman as he is driven through New York. The city,Related videos
Levi's: Ready to Work
Levi's: Secrets and Lies
Levi's: Opening Ceremony Chambray
Old Spice: This Must End
Old Spice: Fabio Piano
Chrysler: Attitude
Nike: Invitation
Lufthansa: New York, New York
Creative Connections
- Agency
- 28 articles and 172 videos
- Agency Producer
- 0 articles and 8 videos
- Executive Creative Director
- 1 articles and 41 videos
- Executive Creative Director
- 0 articles and 28 videos
- Creative Director
- 1 articles and 11 videos
- Creative Director
- 1 articles and 17 videos
- Creative Director
- 0 articles and 4 videos
- Creative
- 0 articles and 4 videos
- Creative
- 0 articles and 6 videos
- Production
- 14 articles and 40 videos
- Director
- 0 articles and 7 videos
- Director of Photography
- 0 articles and 3 videos
- Producer
- 0 articles and 1 videos
- Post Production
- 2 articles and 66 videos
- Editing Company
- 0 articles and 23 videos
- Music
- Editor
- 0 articles and 10 videos
