Fold7 London and Academy's Peter Cattaneo have produced this fantastic spot to promote Carlsberg, the official beer of the England team, for Euro 2012. Featuring housewives' favourite Des Lynam, and with cameos from some of England's greatest sporting heroes (and Brian Blessed) it's another spot that, quite possibly, will end up being a better viewing experience than the England team's performance in Poland and Ukraine.
Daniel Kleinman re-writes mountaineering history - because nothing gets in the way of a fan and his football match.
Saatchis gather the great of England's sporting heroes in this World Cup spot for Carlsberg.
Knucklehead's Johnny Green works his magic to showcase the secret of Carlsberg in this Owens