Ray Ban: What Do I Really Need?

Issue 29/34

This content is only available to free trialists and subscribers.

Forgotten password?

Subscribe to shots

  • shots magazines and DVDs
  • Unlimited access to all videos and articles
  • Access to creative connections for all content
  • Ability to save to My shots
  • Full access to directory content
Subscribe now

About this video

The score is loud and rocking, the shot cool black and white. A male model, styled as the ‘rebel’ shouts, “What do I really need?” Item by item, his clothes are considered, then discarded, until even his underwear is gone. The next question. Does he need his RayBans? Naturally, these are the one thing he decides to keep on. RayBan. Bad Guy. StronGlasses.

Creative Connections

  • Agency
  • 0 articles and 3 videos
  • Production
  • 1 articles and 18 videos
  • Director
  • 3 articles and 15 videos
  •