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Chipotle: Back to the Start

Issue 131

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About this video

Mexican fast food joint Chipotle has recruited Nexus director Johnny Kelly for this music video promoting the chain's commitment to improving farming standards. Created for a new cover of Coldplay track The Scientist by Willie Nelson, the song is available for download on iTunes for 99¢ and 60¢ of each sale will go to Chipotle's sustainable farming initiative, Chipotle Cultivate Foundation.