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Search Results: 16 results found

 

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PlayStation: Game For A Change

Gaming was once a sad, lonely vice you hid from friends, but PlayStation and its ad campaigns changed that forever.

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STIHL: STIHL The Best

What makes this German power tool brand such a creative force to be reckoned with? Joe Lancaster cuts to the truth.

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Heineken: Refreshing & Reachable

Belinda Archer raises a toast to Heineken's ads of old and explores its strategy for future global domination

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IKEA: Furnishing Our Dreams

What makes the Swedish furnishings giant tick when it comes to the creative edge?

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Skoda: New Recipe for Success

For decades the byword for 'crap car', it took a brave & audacious campaign to turn Skoda into 'must-have' wheels.

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Carlton Draught: A Cheeky Pint

"At the heart of Carlton is the ability to not take ourselves or our category too seriously."

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House of MiCha

Arno Moria, Olivier Kuntzel and Florence Deygas have started their own business making and selling luxury lamps.

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Canal+

Canal+ broadcasting gives cultural heft to the lightweight pastime of watching telly.

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Hornbach

Depicting unfinished-job angst as a man being chased by his half-done bathroom adeptly taps into the psychology of

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Doritos: spicing it up

A crisp that not only is good to munch on but one that's bagged the prizes in the entertainment stakes.

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Guinness: Pure Genius

A beer so smart it's got its own head, its genius advertising is all down to lists, rules and rubrics.

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Poetry In Emotion

2010 is a milestone for Peugeot as it enters its 200th year. The French automotive maker is stepping into the futur

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Cadbury: Gorilla Tactics

In 2007, Fallon London turned ailing confectionary giant Cadbury into an advertising sensation with their drumming

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Shop and Awe: ICA - Jerry, The Intern

"Since I started working with ICA supermarket in 2005, I've done 100 spots for them and it's still my favourite pro

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Boots

Boots used to be boring. It was a well-known, trusted high-street name that you knew would sell you necessary stuff

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Honda

There was a time when 'Honda' in the UK just meant, well, nothing really. If the name conjured up anything at all i

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