Itzkoff & Serkin: Appetite for Expansion
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Talking to Maxi Itzkoff and Mariano Serkin, joint ECDs of Del Campo Nazca Saatchi & Saatchi Buenos Aires, Joe Lancaster finds two largely airborne workaholics with a mission to forge ahead into new frontiers and a shared passion for problems. After all, a problem is a solution waiting to happen and is to be approached with gusto, even if it involves battling a client over a brief about briefs.
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