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Rory Sutherland
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Subscribe nowRory Sutherland, 45, is vice-chairman of the Ogilvy Group UK and current president of the IPA. He joined Ogilvy & Mather as a graduate trainee in 1988, working as a planner before becoming a junior copywriter. He tells Diana Goodman about how rich people get too fussy, the relationship between maths and advertising and the joy of documentaries about serial killers.
I would describe myself as a strange, occasionally useful misfit in the London advertising industry.
My
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