Up in Ogilvy’s ninth-floor penthouse on Rue Marbeuf in Paris, executive director Frédéric Levron is hatching a new vision of immersive 360-degree creativity and content. If only he could work out what his job title was...
Up in the Ogilvy Saloon on the ninth floor at Ogilvy & Mather Paris, Frédéric Levron is talking about the changing nature of his job role: “I think I’ve reinvented my job about 10 times over the past